Evolving an established corporate brand

The Brief

Landwood Group have built a reputation with major banks and institutions as the go-to company for the sale of major property, machinery and business assets. Like many established brands, Landwood recognised they needed to modernise their brand image but without a departure from their existing brand reputation.
  • Brand Identity
  • Brand Strategy
  • Website
  • Credentials

The Approach

Introducing a subtle change to the colour palette and a san-serif typeface instantly modernised the brand. The rounded corners softened the brand, inline with Landwoods approachable values, and also became the framework for their new brand identity.

We were hugely impressed with the redesign proposed by Landmark and implemented it almost unchanged from the initial design story board. Our website redesign followed the new branding and Landmark delivered this project remarkably quickly and without any of the fuss usually associated with IT projects. I would have no hesitation in recommending Landmark!

Mark BaileyManaging Director

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Landmark Branding Ltd

Altrincham | Cheshire
Company No: 11178402